about The Company

Champion Video Production is a full-service video production company based in Sacramento, California. Eric MacKinnon Johnson started the company to help businesses of all sizes grow through leveraging the power of great storytelling in video marketing.

Video Crew with Gimbals

ABOUT the owner

Eric MacKinnon Johnson is a writer, producer, and director from Encinitas, CA. He has made TV and OTT commercials that have been distributed nationally and statewide, as well as marketing videos that have millions of views online.

He is also an award-winning storyteller. Recently his screenplay A Midsummer Night’s Play won awards at the 2023 Atlanta Film Festival, the 2023 Flickers’ Rhode Island International Film Festival, and the 2023 Sedona International Film Festival, among others. He has been working as a video marketer for nine years, helping businesses of all sizes grow with the highest quality video production and an emphasis on story as the key to better engagement. Eric is a graduate of NYU’s Tisch School of the Arts, where he earned a BFA in screenwriting.

Eric MacKinnon Johnson Headshot

About The Mission

Champion Video Production is driven by the belief that integrating marketing expertise with the arts of storytelling and top-tier production can yield optimal results for clients. With a wealth of experience in marketing and a deep understanding of consumer behavior, Eric recognizes the pivotal role of storytelling in captivating audiences and leaving a lasting impression.


Combining this marketing acumen with a dedication to high-quality videography, Eric strives to deliver unparalleled video content that not only resonates with viewers but also drives tangible results for his clients. A commitment to pushing the boundaries of creativity while staying rooted in strategic intent sets the company apart in the industry.

Eric MacKinnon Johnson Directing

Company Capabilities

Champion Video Production can lead a video project from the idea, through every stage of production, to the finished edit.

Scriptwriting

Storyboarding

Casting

Scheduling

Hiring Crew

Scouting

Videography

Lighting

Sound Mixing

Editing

Color Correction

Sound Design

Motion Graphics

Special Effects

Animation

Frequently Asked Questions

  • Champion Video Production has produced videos for businesses in the following industries: Appliance, Consumer Electronics, Custom Integration, Medical, Education, E-Commerce, Restaurant, Technology, Government, Professional Services, Furniture, and Mattress

  • The cost varies depending on factors such as the type of video being produced, the duration of the video, how many cameras are used, the shooting location, and more. For example, the labor involved, a.k.a. the number of crew people and amount of shooting days, ends up being one of the bigger expenses. Hiring a video production company ranges, on average, from about $3,000 for a basic video project to $50,000 for a complex one. There are many different ways to adapt to different budgetary needs. Reach out and we can talk through how to get you the video you need at your ideal budget.

  • Champion focuses on five core services: commercials, social media videos, product videos, promotional videos, and corporate videos. The reason why is because the company has a track record of producing successful videos in these categories that have acquired hundreds of thousands of views, sometimes millions, and wants to bring that level of specialization to clients.

  • Generally speaking, the process begins with a discussion about your business, project logistics, and goals. We’ll collaborate and decide on a budget that suits your needs. From there we’ll dive into pre-production which can include scriptwriting, storyboarding, casting, location scouting, or more. It can also be as simple as setting a date and time to shoot. Production is where we’ll shoot the video and will include crew and videography equipment. Sometimes you can shoot your project with just one videographer who can do everything and sometimes you’ll need more people. The final stage is post-production. This typically involves video editing, sound design, color grading, motion graphics, and sometimes special effects. This process can be done by one person or a group of people who are highly specialized in each stage of post-production. There will be edits sent to you for your feedback and we will call it complete when you are happy with the final version of the video.

  • This really varies from project to project. But generally speaking, lower budget projects ($1,000-3,000) might only take a few days. While higher budget projects ($25,000-50,000) might take a few months.

  • You can visit the service pages or you can check out the company blog where recent projects are regularly posted along with educational content.